TAMPA, Fla. -- The #TampaStrong is trending since the storms impacted the Bay area.


What You Need To Know

  • Sasha Kelly, who owns Life is Gouda in South Tampa, lost a lot of her belongings in Hurricane Milton

  • Kelly had rallied local businesses and volunteers in relief efforts for Hurricane Helene aftermath

  • The community is now coming to Sasha's aid

It is a rallying cry to overcome the challenges presented by hurricanes Helene and Milton.

In the Moms of South Tampa Facebook group, one mom and her community are doing just that.

Sasha Kelly started the week by looking at her belongings that remain after Milton.

“We were able to salvage just a few pieces of furniture and stuff that were in plastic totes and some other stuff,” Sasha said.

Inside her home in the Ballast Point neighborhood of South Tampa, Sasha barely had words to describe what she has lost.

“I know it’s just things and they can be replaced,” she said. “But seeing your son’s bed completely saturated and how much he loves his bed, or you know just…you work hard, and it could all be gone just like that.”

About three weeks ago, the day before Helene hit, Sasha got her permit to open her storefront, Life is Gouda, Charcuteries.

That grand opening still has not happened.

Because the day after Helene, a different mission began to rally local businesses and volunteers.

“We all just got together and started assembling,” she said.

She turned her kitchen into a meal making factory.

Then she helped hand out more than 1,300 meals to Helene-affected families, Title 1 schools, and others who were hungry at a time of need.

“Our community is so beautiful of how it all came together in the darkest times to bring a little light into what we’re going through right now,” said Sasha.

Which takes us now to days after Milton.

Again, she is at a loss for words.

“It’s just gutting,” she said. “Like so many people are out there picking up pieces of their life.”

But something else has happened.

That help handed during Helene has made its way back for Milton recovery.

Eric Sanchez, a dear friend, showed up to move her remaining furniture.

“It’s very crucial to extend your hand in moments that we really need it,” Sanchez said. “I think she’s a phenomenal caring person and she’s always the friend that you need when it’s most needed as a lot of people have experienced.”

People have signed up to provide her meals for the rest of the month.

She says her work to help others will not stop either.

She says, “Where I’m needed for help and how I can help.”

Because for her, life is Gouda and so is her #TampaStrong community.

Sasha is very thankful to all the volunteers and people who have helped her personally and with relief efforts.

She is pursuing that still and will be donating 10% of her proceeds from Life is Gouda to recovery organizations.