CRYSTAL RIVER, Fla. — This small town has been declared one of the "Most Charming" in America.

What You Need To Know

  • Crystal River has been recognized by HGTV as one of the "Most Charming" small towns in America

  • The new designation is bringing some much-needed attention to the Nature Coast, along with the best in what it has to offer
  • According to Crystal River officials, Citrus County sees more than 1.6 million visitors a year
  • It has been a stark contrast from where Crystal River was only a matter of months ago, with businesses and areas damaged by Hurricanes Helene and Milton

Recently, HGTV released a list of the 50 Most Charming Small Towns in America. One Florida small town, located along the Nature Coast, made the list.

The new designation is making waves for Crystal River and the Nature Coast.

Along the shores of Hunter Springs Park, dozens can be seen enjoying nature.

“This is one of the prettiest small towns I’ve ever lived in, and I love it very much,” said Crystal River City Manager Audra Curts.

“A designation like this just puts our name out nationwide," Curts added. "More people from the United States, more people from outside our country will come here and visit and see the wonders of Crystal River. It’s just a wonderful thing for supporting the local economy here.”

It’s a designation that comes as no surprise to Curts and tourism director Auvis Cole. They get to enjoy what this small town has to offer every day.

“The cool thing about it: This was something that was not voted on," said Cole. "We were selected."

In their eyes, it’s bringing some much-needed attention to the Nature Coast, and brings out the best it has to offer.

“People want to relax," said Cole. "People want to enjoy the nature — the natural and original beauty of Florida. And when they come here, they’re able to unwind a little bit and get away from the hustle and bustle.”

It has been a stark contrast from where Crystal River was only a matter of months ago, with businesses and areas damaged by Hurricanes Helene and Milton. But now, with spring in the air, tourist season is in full-swing.

“We welcome over 1.6 million people a year annually," said Cole. "To some, that may be a lot, but the cool thing about it is it pumps a lot of financial benefits into our local economy and our businesses, our tour operators, our restaurants, our hotels — our residents. We can all take part in that.”

And as more flock to the area, Cole says he hopes it will open travelers’ eyes to what else this small town has to offer.

“You talk about the culinary scene, you talk about the shops," Cole said. "Again, the people, the parks — we have things like different centers, like the refuge wildlife centers, which are amazing.”